Being a content writer is tricky, because there’s a lot of writing that you need to present in your portfolio in hopes of getting an occupation in the same position. This depends on who’s hiring, but the minimum requirements for a content writer is usually the same. Check out below on what you should include in your portfolio to be considered a professional content writer.
As said before, you must have done a lot of writing. However, in your portfolio, you must include published writing as well. Published means that it is recognized by a credible publisher, such as a newspaper, magazine, or well-known website. You’ll need a fair amount of these when you apply to a content writing job, because it reflects that you can write content that is intended for a large audience.
Go for writing competitions and review submissions for an easy publishing. Small newspapers, magazines, and niche websites are usually pretty easy to get through. Make sure you provide a copy inside your portfolio, but not the original piece. Keep the original piece safe for your own memoirs.
The digital era is here, which means that your writing has got to be there too. A lot of companies are going to ask for samples of your writing via link, which means that you’re gonna have to own a blog. You can easily create a blog using best WordPress hosting and customize it to your own liking. Make sure that the blog article that you present in your portfolio has a moderate to high amount of traffic, to show recruiters that your writing gains a lot of attention from the audience. You should also provide the link in addition to the screen capture of your blog post.
Social Media Writing
What we mean by social media writing are simply the captions you use or the copywriting you place on your posts. If it gained a lot of likes and comments, then it’s worth showing. In addition to being able to attract and engage audience through concise writing, you will also show recruiters that your photo content is popular. You can boast that you have photography skills if, for example, one of your Instagram picture posts with your own poem as the caption invites a lot of people to like and comment. You can also screen capture Tweets that became viral or Facebook posts that is shared many times.
SEO has become the life and breath of most businesses today with some online presence. As such, business owners should invest in SEO to ensure the business stands a chance of making it in the online world. In most instances, websites that are not optimized vanish quickly in search engines or even go unnoticed. SEO ensures that businesses come closer to the eyes of potential customers, which improves their chances of doing business.
Why you should hire an SEO company
Understand the status of your website
Before beginning any SEO campaign, it is imperative to know where your website stands regarding performance. This is one of those things that not many business owners can see. As such, with an SEO expert, you will benefit from their experience and use of different analytical tools. Here, these experts can give you important details about the performance of your site. You will learn more about the use of things like Meta tags, titles, and ways of improving your site.
Once the experts come up with a comprehensive report on the status of your website, the next and most important thing is to come with an SEO strategy. As such, based on search engine algorithms, these experts are tasked with the responsibility of coming up with the right content and optimizing it in attempts to make your site rank highly. They also monitor these changes and ensure your website becomes a favorite to search engine spiders.
Finding the best SEO expert
Start with a variety
When looking for an SEO expert to work with, you need to have a range of potential experts to choose from. From there, you can shortlist a few based on what they offer and their suitability. You can do this by looking customer reviews and portfolios. You need to take time and ensure your choice is backed up by solid facts.
Talk to your friends
If you have some friends that have used SEO services in the past, you can always get recommendations from them. From their references, you avoid the hassle of having to review hundreds of potential SEO firm that have come up in recent years. Besides having an expert that has been tried and tested, you can also learn who to avoid.