There are many ways to promote your business in the media, from advertising to linking classes and contributing, and from targeting particular readers to attempting to attract some prominent names. Here are some of the points to consider when trying to connect to big names on LinkedIn. However, if you still don’t have the account, please read this guide about creating LinkedIn accounts.
Make a Base for Your Business
Basically, you cannot join LinkedIn on behalf of your business and instantly begin seeking to connect with prominent names and influential people. You can try, but you’re unlikely to get very far, and LinkedIn may even try to stop you from connecting with anybody else.
You may want to spend the first two or three weeks and months building a base of support and customers from your regular audience and other LinkedIn users. The more you understand your brand, the more likely you are to succeed with all the prominent names. In other words, consider your goals of making a LinkedIn account and aim for the relevant target or customers.
Find People with Common Interests
You can try to reach out to people you like on LinkedIn, but remember that the people most likely to respond and contact you are those who already want to know more about your business or market. For instance, if your company is involved in a new way of dealing with waste and pollution, you should know the key activists or politicians who have made a significant effort to address these issues. LinkedIn also is widely known as a platform of global researchers sharing their scientific research papers. Hence, you can appeal to them and offer them a contact together with the same interest regarding a company representative or as a researcher.
Make it Personal
It is generally evident facts among those who frequently communicate with big names that if you don’t make it personal, it’s unlikely that you will receive a response.
Take a few minutes to investigate the person previously. This effort allows you to insert a couple of pertinent details that would be of concern to them or act as a remarkable notice of who you are.
You should also keep in mind or be aware that famous people and top-class industry leaders on LinkedIn receive hundreds of requests to connect, and only relate with completely new requests when they can see a real advantage or something or someone that really interests them.